How to use Storytelling in your Marketing

Research shows that likeability is one of the main drivers behind consumer purchase decisions. While there are many ways to make yourself ‘likeable’, a good story about yourself or your brand is one of the most distinctive and memorable methods

Module 1Why you should use Storytelling in your Marketing
Unit 1How to use the Power of Storytelling in your Marketing
Unit 2How to use the Power of Storytelling in your Marketing-Types of Stories
Unit 3Right stories for your Audience
Unit 4Story Elements needed in Good Story
Unit 5Storytelling Media to Use
Unit 6Where to distribute your story
Unit 7Storytelling Marketing Plan
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