Run a Home Business
Credibility in your Business
Credibility is key for getting your customers to know, like and trust you. Credibility can not be created by you as only others can label you as credible. Your business has to earn its credibility in other’s eyes. How? According to the book Credibility by Kouzes and Posner there are four factors which make leaders credible. […]
Storytelling for Business
Storytelling is not the first priority for businesses when deciding on a marketing campaign. However, the game has changed now that the internet is here. Storytelling has started around the fire with cavemen telling stories and it has continued on as a way to spread culture. To catch a visitor’s eye and engage them, you […]
Mobilegedon
Mobilegedon was defined in April 2015 because Google+ decided it was going to give priority in Google Search for mobile friendly (as defined by Google) websites. There were tests that developers and website owners could use to see how friendly their website is for mobile. If you are thinking of a getting a new […]
Never too young
These are the kind of stories that excite me about the younger generation! He had a passion for bowties so he designed and sewed his own and then people became aware of it. He got a mentor in Daymond John on Shark Tank to get his dream into a business. When running a business, it […]
Don’t go down the Rabbit Hole
As Jack Humphrey said on Directions University, there are many distractions in the internet world and you need to focus. Over the last three years, I went out on the internet and learned a lot about internet marketing, affiliate marketing, offline marketing and even some, black hat marketing ( which I ran away […]
Go mobile
Have you heard that Google Search will be recognizing mobile responsive websites in April? There is a test at https://www.google.com/webmasters/tools/mobile-friendly/ where you can add your URL. It will tell you how mobile responsive your website is and what is holding you back! For example, some of my images were too large and slowing things […]
Be True to Yourself
The Customer is not always right! Guest Post by Ken Keis of Opinion: A view, judgment, or appraisal formed in the mind about a particular matter; belief stronger than impression and less strong than positive knowledge; a formal expression of judgment. Yes, there are times when our clients have concerns to which we need […]