Business Brainstorming

Business Brainstorming can help you and your team create new ideas for the business through brainstorming. Some of the strategies to brainstorm as a group

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Business Planning Process

While that may be the requirement for people seeking outside funding, a business plan doesn’t have to be that complicated to be effective. It provides the blueprint for how you intend to build your business, so the plan only has to be as long as you need, depending on the size of your business. Use your own business plan to map out your goals, action plans and financials while significantly increasing your chances for success.

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Core Values in Business

Strong core values are the glue that holds together a business and allows it to thrive in day-to-day circumstances and stay true to its unique mission. They lie at the heart of its business model and affect every area of its operation. It's no exaggeration to say that they can be the key to whether the business succeeds or fails. Every business needs to identify its core business values and make sure they're reflected in every aspect of its operation. Doing this offers a wide range of benefits that includes better branding, improved customer service, and a business that’s run more effectively

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Embrace Your Inner Entrepreneur

Transform your mindset to achieve entrepreneurial success We often forget about internal factors, such as beliefs, attitudes, opinions, or habits of thinking, which have a massive impact on your business’ success. In fact, these internal factors are instrumental in determining the success of your business

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eTribe - How to build a group of passionate people who buy from you again and again!

How to build a group of passionate people who become your Tribe and buy from you again and again. First decide on your passion and whether there are others just as passionate about what you want to sell. Define your audience and what they want so you can provide a solution. Look at the competition and differentiate yourself from them and stand out! Then engage with your Tribe and find out what they are looking for and create a beta offer for a solution to their problem or their greatest desire. Offer before creating your beta and see if it sells before developing your product or service. You are providing what your Tribe wants because you listen to what they are saying they want!

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Facebook for Business

Facebook for Business

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First Impressions Matter

Your first impression of someone may be hasty and incorrect, but it colors how you feel about them for years to come. It's very hard to wipe away the first thoughts and feelings you had about someone. This is true not only of people you meet, but also brands and their products. It's important for businesses to consider the first impression they make and leverage it to make the best impression possible. No matter how solid your unique value proposition or your products and services may be, the first impression you make on potential customers or clients is largely what influences them to eventually buy from you. From the very beginning, you need to make an impression that sells and continue developing this impression through your relationship with the client or customer.

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Getting Eyes On Your Content

Online content is an essential part of any marketing strategy today, no matter what business you’re in. But it can’t be just any content quickly slapped together and published. You need a consistent stream of content that helps your audience, engages them, teaches them how to overcome their problems, and offers them the news and information they're seeking.

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How to be an Influencer

When people perceive you as having credibility and expertise in a given field, your opinion and recommendations gain vital credibility. Your ideas and the content you create, whether delivered through audio, video, text, or another form of media, is quickly shared and taken to heart. Most importantly, people respect your experience and trust your knowledge.

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How to Create your Marketing Plan

How to Create your Marketing Plan/ A Step by Step Guide for Small Businesses and Entrepreneurs having a clear and thorough marketing plan is essential if you want to maximize your marketing efforts and make the most of your precious resources. Your business's marketing plan is part of your overall business plan. But while the business plan covers every aspect of your business, your marketing plan deals with only marketing. Your marketing plan includes everything from analyses of your market, your business, and your products, to marketing goals and the strategies that will help you reach those goals.

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How to Find and Interview Influencers

Influencers, or well-known experts in your field, offer a great way to attract new customers and expand the reputation of your business. Connecting with known influencers and interviewing them publicly can validate your products and services, build your credibility as an expert in your own right, and show you to be a valuable resource for your market.

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How to Make a Mobile Friendly Website

What is a mobile friendly website defined and how to make your website mobile friendly

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How to Research your Competition

. One area that small business owners all too often miss is researching their competitors. This is a small part of your day-to-day business operations, but it can make a significant difference in the effectiveness of your marketing. In fact, competitive research should be a critical factor in almost all your business and marketing decisions from the very start.

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How to Use Facebook Groups to Build your Business

One of the most influential ways to get through the social media noise is to create a Facebook Group. A Group gives you a dedicated online space to broadcast your message and interact with your market on a more personal and targeted level. You can decide who has access to your Group, and you can share photos, documents, and files with Group members. This valuable marketing tool is free to use, simple to set up, and can deliver many benefits.

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How to use Storytelling in your Marketing

Research shows that likeability is one of the main drivers behind consumer purchase decisions. While there are many ways to make yourself ‘likeable’, a good story about yourself or your brand is one of the most distinctive and memorable methods

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Know your Numbers in your Business

Know your Numbers in your Business

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LinkedIn Groups

n this course, you’re going to learn how to use LinkedIn Groups to attract new customers, both as a member of a Group and as a manager of your own. You’ll learn how to identify your correct target audience so that you can join the right Groups, and create an effective Group for your audience.

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Personal Storytelling in Business

Stories communicate to the listener exactly what you do and what you stand for. Therefore, it’s essential to craft compelling stories, both about yourself and your business.

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Prioritize For Success

You will learn strategies to help you set priorities effectively and make sure things get done. There is a Workbook included to do the activities.

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Profitable Pricing

No matter what you're selling, price is vitally important. Small changes in pricing can produce dramatic results. You may be losing revenue you could be earning by under-charging for your products or services. Alternatively, you could be losing customers and sales by charging too much. Pricing is the factor that has the largest impact on sales and profits.

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Project Management Made Easy

When you think of project management, many people tend to picture teams in large corporations working on large-scale projects. You may not be aware that many of your small business’ processes are actually projects as well. You may not feel the need to understand how project management works, since it's assumed that a small business owner can handle everything themselves. However, proper planning is required even for small projects in small businesses.

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SEO and Keywords

Search Engine Optimization and Keywords Why are they important to your website and blogging? How can you optimize your SEO and Keywords

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Testing Your Big Idea

Wouldn’t it be wonderful to know the chances of success for a new project, product, or service BEFORE you get in too deeply? Small business owners often create products and services, then throw every selling technique conceivable at them. This is the exact opposite of the approach you should be following when developing new products and services. Determine the need first, then build your offer around that need. It’s much easier to sell something when your product or service is in high demand.

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The Power of the Niche

Successful business owners online and off agree that "When you fail to plan, you plan to fail." What is the most crucial element of preparing a business plan? You must first identify the niche or market you are going to enter. Do this correctly and your business will not only match your passions, but it will also go a long way towards meeting all your financial needs.

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The Psychology of Marketing

The truth is that psychology is just a science that helps you understand how your customers are thinking. When you can connect with your target market on a deeper, emotional level, you’ll be better able to reach them and help them.

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