Tag: internet

    There are 3 Billion People online-Your Tribe is out there!

    multi ethnic hands reaching for globe ball

    There are 3,279,088,431 people on the internet today!
    Tweet: There are 3,279,088,431 people on the internet today!

    Your message
    Your product
    Your service
    Your passion will serve those who need or want you to help them solve a problem or fulfill a need.
    Don’t be intimidated by the idea of reaching EVERYONE!
    You aren’t in the Everyone Business , according to Darren Scott Monroe.

    There are 3 Billion Online and your TRIBE, your AUDIENCE, your CUSTOMERS will find you if you message is clear and you go to where THEY are.

    How do you find your Customers?

    Define who your Customers are and this will tell you where they like to hangout on the Internet (or whether they don’t come onto the internet).


    Categories: Ideal Customer Tags: Tags: ,

    How Times have changed

     

     

     

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    Back in 1999 , Joel Comm was interviewed to explain what the internet is and his internet online business.  How times have changed but why we use the internet remains the same. 

    Categories: Internet Tags: Tags: ,

    Traffic

    stuck at the light

    What’s the secret to having a successful Website?

    If I knew that I would be a billionaire but I am not. 🙂

    However, after being on the internet, checking out offline marketing and online marketing,  there are a few common themes.

    • You need traffic to your website.
    • You need to get your traffic to become subscribers.
    • Then get your subscribers to become customers.

    Easy peasy ,no.

    There are many companies on the internet saying they will show you how to convert traffic to subscribers and I think that shows the need for the ability to convert subscribers to customers.

    So, if looking for someone helping with traffic strategy, one of the Gurus is David Bullock at davidbullock.com who is now a Faculty Member at Directions University,
    says  
    More traffic is not the answer. Traffic is only one of the critical components in your online selling strategy.

    Most businesses spend huge amounts of time and effort to get the visitors to their site. But then what?

    The expensive visitor has arrived… and nothing happens. No next step is taken. No opt-in. No sale. Nothing. 

    The answer for David Bullock is testing and tracking your online sales which few businesses are aware they need to do.

    With his testing methodology, he can increase conversion rates by 300%.

    Directions University is excited to have David Bullock on their Faculty and on the upcoming Traffic and Lead Generation Masterclass to talk about Testing and Tracking your Traffic. You can find information on this MasterClass at Traffic and Lead Generation Masterclass.

     

    Categories: Traffic Tags: Tags: ,

    Mobile Marketing is here!

    According to +Think with Google Study, there are myths about how Mobile Marketing is working right now. 

    Google, Ipsos MediaCT and Sterling Brands research study from March to May 2014. Survey conducted among 6,000 smartphone users aged 18–54 who have influence in the purchase decision-making process of retail, CPG or tech products and have used the internet to look for shopping-related information.

     +Think with Google , Google and Ipsos Media survey found that there are certain myths how people are using smartphones to shop.
    Over 50% of people surveyed would check in Google Search on phone for:
    1. Price of item in store
    2.Availability of item in store
    3. Closest store with item in stock
    4. Check out what other items are in the store where item is available!
    Hello! Looks like people are searching while in the Store so make sure you have lots of information about your specials, product availablity, store hours, location and map. As people are making decision whether to come to your store on phone and when they are in your store, they are looking for more things to buy!

    Good lesson for businesses online or offline, if you aren’t mobile responsive and mobile ready, you are losing unknown business!

     

     


    Categories: mobile Tags: Tags: , ,