Category: Website

    Writing Content for your Business

    The content of your site tells a whole lot about your website. They will basically describe what your site is about and also tell people what your site has to offer. Articles and website content makes a whole lot of difference in your site because they can catch the attention of your website visitors and keep them in there.

    With good website content you get the benefit of clearly depicting what it is you want to share with people. Also, good content and articles can lead people to your site. With more traffic, you get to earn more from your site making it profitable. A sites success, be it for profit or not, is the number of the flow of traffic in your site.

    SEO Enhanced Website

    So how does good content and great articles get you traffic? Well, many search engines rely on the keyword and keyword phrases of a site to put it in their results list. If your content contains a good number of keywords and keywords phrases, it may be chosen to be a part of the top listed sites in the search result pages.

    But before you think of just plastering your site with all the keywords and keyword phrases it could hold, search engines also filter out that abuse. You must have good well written articles that incorporate the keywords and keyword phrases properly in their content and articles.

    There are many of those who cannot afford the time to write their own website contents and articles. While writing content and articles specifically designed for the internet may take some getting used to and some researching and learning, there are many writers that can be found all over the world who could do it for you.

    Outsourcing your Web Content

    Many of us do not have the time to learn web content writing and article writing designed for the internet. There are writers who have great experience in doing this and charge only a minimal fee for such work. Writers like this can be regarded as experts in this style of writing and can greatly help your website to get that coveted spot in the search engine rankings.

    Other than getting your site in the web results page of search engines, they can also provide your site with meaningful articles and content that can impress your website visitors and entice others to view your site. Every website could use the extra traffic website visitors could invite.

    Outsourcing your Writing in Your Business

    Then there are those who need papers to be done either for their school or office work. Top writers around the world are very knowledgeable and do extreme researching to get a job done right. They are also very adept in many writing styles that are needed to best suit the client’s need.

    Many writers around the world charge a minimal fee depending on the type of writing job needed and the number of words needed in the content. Usually, a two hundred fifty worded article would cost from 4 to 8 dollars depending on the writers experience and ability. This is a small price to pay for having a content rich site or for a well researched and written paper.

    Finding a Good Writer

    There are also many sites that can offer you these services with their team of well trained and experienced writers. They offer many writing services to cover any writing needs. A writer can be based anywhere in the world and are guaranteed to offer good contents and articles. Each one are doubly checked, edited and proofread so that you would get your money’s worth.

    Finding a good writer or a site that offers these kinds of services is simply done by searching for them in search engines. Type down your keyword or keyword phrase (e.g. Content Writers, Article Writers) and you will see a long list of sites that offer these services.

    The services site include:

    Upwork.com

    Freelancer.com 

    The top sites would probably be the best since they have done a good job of keeping their content at a high quality to get them high rankings. But you may also want to shop around and read some of their sample work to get an idea of how much it will cost you.

    Writing content is a skill that can reflect well your business or not reflect well if the content is less than grammatically correct or it is not easy to read. So, make sure you get samples of someone’s work from them before you hire them to write your content. They should be able to give you a $ per page or $ per 1000 words rate so you can budget your money for outsourcing some writing.

    Categories: Content, Grow a Home Business, Outsourcing, SEO, Website Tags: Tags: , , , , , , ,

    Your Website Is Your Online Hub

    I’d like to talk about running your own business and some of the systems that you need to put in in order to have a home business whether it’s offline or on. I wanted to emphasize the importance of having a Web site for your business. So today I wanted to talk about your ONLINE HUB.

    I like to call it the ONLINE HUB which is your Web site on the Internet. It will have its own unique address. You will have it on your business cards for people to go to whether you’re offline or online.  Visitors can click on and go to your business there and your web site will be important in your business for running it. It will be the place where you can actually talk to them about your business by talking about your product or service on your blog. And if you don’t know what a blog is we’ll be talking about that later. And then also it will be the place where you can get them to subscribe. Any of your visitors who come to your Web site, they will be interested in your business and maybe they want to get a newsletter from you. You should have a place called a lead page where they can sign up for either your newsletter or your emails that you send out weekly or monthly depending on your business As well your web site can be the online hub for where you can sell to them if you wish.

    So ,for example, you can have a page on your Web site which talks about your product or your service and it gives all these details about it even if they are interested in learning more than they can read about it.

    Obviously you could put your phone number on the page or you could also give them a button to click and sign up by e-mail to contact you with information about your product or service. You can even have a sales page which you can link up to a payment button service that will actually sell to any visitors that come to your business website.

    So, the ONLINE HUB  is what I like to call the and that is your Web site has a unique location on the internet. Whether you’re an off line or an online business, you should have a Web site that is easy to navigate easy to read and simple enough that they can figure out where to go when they have a question. Also, have a place where they can search and find information if they need to have your phone number, your contact e-mail and you have a place where they can sign up for their e-mail newsletter if they wish. It could be right on your front page of your website or it could be on a separate page that you will send them to if they click on or gotten that kind of thing.

    So your ONLINE HUB is your Web site. It’s important to have in your running of your business because it can be the place that you send visitors whether it’s from a business card or from on the Internet. You send them through social media to check out your product or service on your website. It is an important part of your business and it should be running efficiently quickly and be an easy place for them to contact you for them to buy. Of course, also, to get on a list to learn more about your business and get information from you.

    So if you haven’t thought of- your offline business should have a Web site and it should be running efficiently.

    So we’ll be talking a bit more about your Web site in the next episode in some of the ways that you can make it easier for them to find you and to connect to you and to buy from you.

    Get your Web site up!

     It’s a great place now for people to check you out.

    Mobile Responsive

    A lot of people now are using their mobile phone to search for products or services. So it’s time to get your web site to be mobile responsive. You know where to find out if your Web site is mobile or responsive. All you have to do is get a phone out and find the browser that you’re going to use and use it to search for your search for your own business if you haven’t done that yet. See how it looks on mobile in order to be a mobile responsive web site.

    For mobile responsive , the look of your web site changes so that it has a navigation which is easy to use with buttons to push and to go and to sign up etc.. It actually looks a bit different from your actual Web site on the desktop.

    For a non-mobile responsive website on your phone will have all the text, all the buttons, all the pages, all menus small and very hard to access. So you need to be able to get a mobile responsive web site. At some point, we’ll be talking about how you should make sure you have the priority of having a mobile responsive web site.

    But for now, let’s just go next week have a look at some of the things you should have on your Web site that are important to your visitors, your leads and who will become your customers.

    Yes, you better get your website up there on the internet even if you are an offline business!

    Join “The Business of At Home Business” to learn more!

     

    Categories: Run a Home Business, Website Tags: Tags: , , ,

    Effective Strategies to Guarantee Targeted Website Traffic

    Website traffic is a sure way to boost your income. The more targeted your website traffic, the better your potential for profit. The good news is there are many ways to drive targeted traffic to your website. Here are just a few to help you get the ball rolling.

    * Article marketing – Article marketing is a tremendously successful way to drive targeted traffic to your website. When you write and publish quality content, you attract readers. These readers will click through and visit your website for more information. And when you write and publish quality content, other website owners will republish your content. This exposes you to more targeted traffic.

    * Blog and guest blog – Blogging and guest blogging is another great way to drive targeted traffic to your website. Again, when you publish quality content, people tend to click through to your website to find more great information. Include a website link in your blog posts. Include an author’s resource box in your guest blog posts.

    * Comment on blogs – Registering and commenting on blogs is also a great way to generate traffic to your website. Make sure you’re doing two things. Provide a link to your website when you register. Provide a thoughtful comment. Intelligent conversation will generate interest for you and your website.

    * Social networking – Social networking can send tons of traffic to your website. However, in order to ensure it is targeted traffic, make sure you’re publishing relevant information and links to your site.

    * Post answers – Websites like MerchantCircle and Yahoo!Answers provide you with an opportunity to provide valuable information. Answer questions related to your niche and link to your website.

    * Podcast – Publish podcasts on sites like iTunes and create a following. Make sure to include a link to your website or your URL in your podcast name and information.

    * Reviews – Visit review sites and publish reviews for products or services in your niche. Share your expertise and experience with others.

    *  Hub pages – Create mini sites that provide a wealth of information. Use these informative sites/pages to drive traffic to your primary site.

    * Local search and Google Places – If you have local customers, be sure to take advantage of local search directories and sites like Google Places.

    * Social bookmarking – Don’t forget to pay attention to social bookmarking sites like Digg and StumbleUpon. Use these sites to drive traffic to one or two key web pages.

    * PPC ads – Finally, while the other traffic tactics discussed are free, you can also pay for targeted traffic. PPC ads are great for driving targeted traffic to specific web pages. Use this tactic to drive traffic to a squeeze page, opt-in offer, or sales page.

    The more targeted your traffic, the easier it’ll be to convert visitors into customers. Use these targeted traffic tactics to build your business today.

    Categories: Website Tags: Tags:

    Make It Easy for Your Visitors to Complete Your Website Goals

     
    What are your website goals? Do you have any? Presumably you want to make money, but how? Does each page on your site have a goal? If so, does the goal of the page also support your ultimate website goal?

    Your website goals might include:

    * To sell a product
    * To sell a service
    * To motivate an opt-in
    * To inspire a visitor to click on an affiliate advertisement
    * To provide information and receive ad exposure and PPC income

    Any single website page may also have these same goals. They may also be designed to help you achieve other independent goals. For example, one web page may be designed to promote your opt-in offer. In addition to your call to action, there are other things you can do.

    Taking a look at your website goals and independent page goals, consider these three points.

    #1 Who are your visitors? What content and tools will you need to help or convince them to accomplish your goals? For example, you want them to sign up for your opt-in form. What content and tools are you using to motivate that action? Are you providing them with a sample of the offer? Do you make it easy to opt-in or do they have to jump through hoops?

    #2 How does your visitor travel on your site? When someone visits your landing page, where do they go next? Is it where you want them to go? Does it support your goal? Use your website goals to help you create content and determine the path your visitor takes. Each piece of content on your site should influence an action that ultimately leads to your goal. Again, imagine you want to motivate an opt-in.

    Each piece of content, form and promotion on your site should lead to that goal. Take a look at your flow of information and the path your visitors take when they’re at your site. Does their path support your goal? When adding or removing something on your site conflicts with your goals, don’t do it.

    #3 Include a call to action with each website page. Articles, videos, forms – everything needs to have a goal that supports your end goal. They need to have a call to action that supports your goal and purpose. Don’t expect your users to know what they’re supposed to do next. Tell them.

    Finally, make sure to respect your user’s time. Dragging them through an endless process to achieve your goal isn’t going to win you any friends. If you want them to sign up for your opt-in list, make it as easy as possible. If you want them to buy a product, make it as easy.

    Analyze each web page, new and old, and determine if it supports your goals or detracts from them. Help your visitors. Make it easy for them to achieve your website goals.

    Categories: Website Tags: Tags: ,

    Mobilegeddon is having an effect

    According to Stone Temple Consulting who did a before Mobilegeddon and after (April 17, 2015) in Google Search Rankings there is a significant drop in Google Search rankings for websites that aren’t mobilefriendly.  See post below for the comments on how they did the study. 

    What does that mean for you?

    What does your website look like on a mobile phone? Does it respond and decrease in size to fit the phone screen or do you have to scroll to see all of the blog post?  If you have to scroll then you don’t have a mobile responsive screen and you should consider getting a new theme!

    Categories: Mobile, Run a Home Business Tags: Tags: ,