Author: jgardner

Go mobile

mobilefriendlywebsite

 

 

Have you heard that Google Search will be recognizing mobile responsive websites in April? 


There is a test at https://www.google.com/webmasters/tools/mobile-friendly/ where you can add your URL.  It will tell you how mobile responsive your website is and what is holding you back! 


For example, some of my images were too large and slowing things down, some CSS code and other things. 


Well at the bottom of the page, Google will optimize these images and files for mobile and give you a Zipped file!  Wow!

MORE MOBILE

 

Thanks to +David Amerland for this conversation share from +Padraig Ó Raghaill .

This is true. Why aren’t more authors having an app created that people can download to their phone where they have easy availability to the authors blog and books and chat?

iTunes has Apple magazine apps but there are only 5000 magazines over there.  They are easy to create and send out your message there !

The future is mobile so have you even thought about apps for your business.

I have and plan to create a magazine app since I don’t need to know the technology, all i need is to create the content. 


Categories: Mobile Tags: Tags: , ,

Social Media Statistics

 

 

 

 

What social media platform should your business be on sending out messages and engaging with potential customers? 

     It depends.  

You have to know who are your ideal customers. 

You have to know where your ideal customers hang out. 

You have to know what your ideal customer needs. 

You have to know how your ideal customers interacts with which social platform. 

If your ideal audience is not on a specific social platform you need to know this so you don’t waste your time and money sending out messages on the wrong platform!

For example from a Pew Internet Survey 2012 (so always good to find the newest surveys but this is a good example) on teenagers. 

Texting dominates teens’ general communication choices. Overall, 75% of all teens text, and 63% say that they use text to communicate with others every day.

  • 39% of teens make and receive voice calls on their mobile phones every day.

  • 35% of all teens socialize with others in person outside of school on a daily basis.

  • 29% of all teens exchange messages daily through social network sites.

  • 22% of teens use instant messaging daily to talk to others.

  • 19% of teens talk on landlines with people in their lives daily.

  • 6% of teens exchange email daily.

So, if your target market is teenagers (I would update this survey because social media can change quickly) then you might decide to use Instagram, Snapchat or Youtube or… which can be viewed easily on a smartphone. 

So, it depends is a good statement because what social media you use will depend on your target audience.  However, with at a minimum of 26 million for major social media platforms, there is a large population  anywhere to market to as long as you check the demographics and other statistics about each social media platform before using your time and money on that platform.  

Mike Allton of www.socialmediahat.com collected the 2015 statistics on the various social media platforms.  You can see the original post at Social Media Active Users . 

  • FACEBOOK – 1.39 Billion,
  • YOUTUBE – 1 Billion
  • G+ – 534 Million
  • INSTAGRAM – 300 Million
  • TWITTER – 288 Million
  • LINKEDIN – 187 Million
  • TUMBLR – 109 Million blogs
  • VIMEO – 100 Million
  • FLICKR – 92 Million users
  • PINTEREST- 70 Million
  • SLIDESHARE – 60 Million
  • VIADEO – 56 Million
  • FOURSQUARE – 45 Million users
  • VINE – 4o Million
  • STUMBLEUPON – 30 million
  • SNAPCHAT – 26 million

 

 

Read More

Why use Google Analytics

March 2015
Great infographic from www.quicksprout.com on their research on optimizing their website using their Google Analytics. Check out their blog post for more detailed analysis of their website analytics research.  

The question you are asking is   “Why should I look at my  website Google Analytics?”

  • To find out who (the demographics of the people visiting your website) is coming to your website
  • To find out from where are your visitors coming from – is it United States, Canada, Australia, South America? 
  • To find out what hardware do they use to come to your website – is it iphone, computer, android, ipad?
  • To find out what keywords they are searching for when they find your website
  • To find out what social media is driving them to the website – are they coming by Pinterest, Facebook, Google+, direct from Google search, Bing search, Twitter etc.

Knowing this type of information, according to Quicksprout.com, you can optimize your website by targeting specific hardware, social media, keywords, countries etc. with your marketing. 

You can optimize your website for the traffic coming to your website!

How to Improve Your Marketing With Google Analytics Data
Courtesy of: Quick Sprout

Be a Teacher

knowledge (

 

You would like to spend more time with the family. The years seem to be slipping by and the children growing up without you. You’d like to make some more money or find a new way to make money where you can spend more time at home.

But what can you do, you ask?

Have you thought of looking at what you know, what experience you have or what skills you might have?

You might create a business idea that might have never existed before or even create a business that is common but you can put on your own spin!

If you can get out your iphone out and record video or use the webcam and headset to make a video, you can create a video course.

See the article below about Caitlin Pyle who created a video course on her Proofreading business.

Categories: New Service Tags: Tags: , , , ,

Being a Leader

 

Whether you think so or you don’t, you are the leader of your business! You are the “captain or your ship” and the “conductor of the orchestra.  Being a solo entrepreneur, you are the one who controls whether you can be a success or a failure not your customers or the economy or government.

 

 


Categories: Mindset Tags: Tags: ,

Googleplus Playbook

googleplusplaybook

To find out what the official Playbook for Google Plus says about how to get started on GooglePlus.   Download the Google+ Partner Playbook 2014 here.  

To find out the requirements for your hardware and computer software for using Google Hangouts on Air, turn to Page 42 – 46. 

Otherwise, here is the Table of Contents. 

  1 Getting Started

2 Promote Your Presence

3 The Stream

4 Google+ Pages

5 Hangouts

6 Communities

7 Photos

8 Events

9 Index

This Playbook is just available here for your convenience for downloading.

It is a free book available from GooglePlus and it is under their copyright.  

When there is an update, I will change the Playbook! 

 

Categories: Googleplus Tags: Tags: , ,

Unique Serving Proposition

 

 

Be the Golden Egg!

Be the Golden Egg!

Stand out from the Crowd!

Be the Golden Egg not the ordinary one!

 Always remember that you are absolutely unique. Just like everyone else.     Margaret Mead                                                                                             

In the fairytale the goose that laid the golden egg was unique as was the gold egg. You want to be the gold egg that people remember because you are “Unique.  

 1. What makes you unique amongst other businesses?

2. How do you serve prospects and customers differently from your competitors? 

3. How are you the solution to your potential customers wants, needs, problems, desires? How can you solve it with your product or service? 

After answering these questions and many more , how can you make a Unique Serving Proposition that is:

Short and sweet, 

Memorable

Emotional

Relevant 

Clear 

Go and download my free ebook and workbook, How to Stand out from the Crowd by subscribing to my newsletter and let’s start brainstorming! 

Feel free to enter your current USP in the Google+ Comments below and let’s get some feedback!

What’s your vision

biobox

What’s Your Vision for Your Life?

Vision: Something seen in a dream; a thought, concept, or object formed by the imagination; manifestation to the senses of something immaterial; the act or power of imagination; mode of seeing or conceiving; unusual discernment or foresight; the act or power of seeing
  • Does your life reflect what you really want?
  • Do you know what you really want?
  • What is your vision for your life?

Here’s the kicker: Our lives already reflect our vision for our life!

The sin of omission definitely applies here. Not having a vision means your vision for your life is not to have a vision.

We are each accountable for our current condition.

For a full year, I was focused on writing my new book. After the completion of the project, I had not taken the time to reset my vision and goals. That left me wandering and unfocused.

That condition is common in Olympic athletes who spend years focused on their primary goal of participating in the Olympics. When they finish their final competition and have not yet established their next steps, they may feel despondent and even sink into depression.

The challenge for many individuals is that they focus on their current condition, not on what they want.

If you are out of shape and all you can think about is how overweight you are, your vision for your future condition is that you are overweight.

To get back on track, I shifted my vision about myself from being overweight and out of shape to being healthy and slim. Today, I run about 36 miles a week and work out 6 days a week for 70 minutes. I shifted my focus from what I was, to what I wanted. In other words, I created a new vision of myself.

So what about you?
Do you have a clear vision of what you want?

 

Perhaps you are struggling in your relationship with your partner. You are thinking negative thoughts about the situation. Well, don’t be surprised when you experience more of the same. You must change your thoughts and vision to reflect what you want – not what you have.

Some of you might argue with me and say, “That’s the reality of what’ going on in our relationship. I just can’t envision a healthy and loving relationship.”  Fine. Have your reality. But don’t blame anyone but yourself for it. That advice comes from someone who has a lot of experience in that particular area!

The purpose of having vision statements for all areas of your life is not just about getting what you want. It’s also about living a fully engaged and exciting life! Individuals with no vision have much less energy and passion for life. Why? As human beings, we need direction to feel fulfilled.

Proverbs29:18 states, Where there is no vision, the people perish.

Technically, visions are not goals. Goals are created from visions. A vision is an active and ongoing dream that you are striving to achieve.

  • I can achieve a weight goal.
  • My vision for my health and wellness never ends. It is ongoing . . . as long as I am alive.

I agree with Dr. Wayne Dyer in Excuses Be Gone that people don’t get what they want-they get what and who they are. That means if you want a loving relationship, you need to be loving. You can’t act mean-spirited and expect to realize your vision of a healthy relationship.

Your vision must be congruent with your heart and your actions.

Vision is important for more than personal fulfillment. Families, teams, and organizations need visions, too. In Jim Kouzes’ new book, The Truth About Leadership, 1 of the 10 nonnegotiable characteristics of successful leaders is that they provide a vision for their organization. If the organization does not know where it is going, any road will get it there.

Please ponder the Action Steps below, so you can start developing a vision statement in each main area of your life.

Action Steps

What’s Your Vision for Your Life?

  1. Does your life reflect what you really want . . . or something else?
  2. What is your vision in all areas of your life? 
    • Self
    • Family
    • Relatives
    • Friends
    • Learning
    • Spirituality
    • Public Policy
    • Social Life
    • Recreation
    • Physical Health
    • Community Service
    • Financial
    • Career/Calling
  3. If you are operating within a faith, use it to drive your vision statements.
  4. Your vision statements should stir your excitement, inspiration, and action. Pay attention to your emotional responses to your vision statements.
  5. “But Ken, I don’t know what I want.”   What do you not want? Then think about the opposite.
  6. The research is clear. Those who have a vision, dreams, and goals will be far more successful than those who don’t.
  7. The research further reveals that those with WRITTEN vision statements and goals do much better than people who simply carry those ideas around in their heads.
  8. Those who review their written visions on a daily basis are significantly more successful still. One study documented that everyone who wrote out and then read their vision statements daily all became millionaires. Where we put our focus every day bears fruit in our lives. That is not to suggest money is everyone’s goal. The power of focusing on a vision will help you achieve the results you want.
  9. Take the time to write 2 to 4 sentences (vision statements) for each category noted in Step 2 above.
    1. To clarify your values and style, complete the CRG’s Values Preference Indicator (VPI) and
    2. the Personal Style Indicator (PSI) to get to know yourself better so you are less influenced by others.
    3. To understand how your level of self-worth is affecting your success, complete theSelf-Worth Inventory.
    4. To help you understand your tendencies and what is important to you, read Why Aren’t You More Like Me?“!
  10. Make your vision statements accessible. Place a copy by your bedside, in your office, and in other convenient places for your review. Put them on your Smart phone so you can read your visions anywhere and anytime. Read them on a daily basis.
  11. It takes time to shift an image. As you reshape your thoughts and your focus, be patient. It is a redevelopment process. Some days, you will fall back into old thought patterns. Get over it and move on.
  12. Start now. Every day you delay is a day without the power of your new focus. The greatest gift you can give yourself is to be completely engaged in your life and inspiring others to do the same.

 

Your life or business is your own to live.

Until next time, keep Living On Purpose.


Ken Keis

For information on CRG Resources, please visit http://www.crgleader.com/home.

Interested in Ken Keis speaking at your event? 

 

Categories: Mindset Tags: Tags: , , ,

Winners never quit!

portrait shot of a boy with thumbs up

 

 

Guest Post by Ken Keis of Consulting Resource Group

 

biobox

Winners Never Quit and Quitters Never Win!

Quitter: One who quits; especially, one who gives up too easily; a defeatist.

All of us at some time have wanted to quit on something or someone.

Just yesterday, I was running in a 5 K race. I wanted so much to just walk for a bit, especially in the last mile. All the way to the end, I had to fight the urge to quit. It turns out that I won in my age category by only 2 seconds! If had walked even three steps, I would have lost that race.

So, what are you? A winner or a quitter?

If you quit, your life can be about a lot of near–misses and few victories.

Quitting can apply to every part of our lives.

Here are a few examples.

Someone quits on a relationship because it is too much work to change. Over 50% of marriages end in divorce, so we have a lot of quitters.
You are difficult to work with and continue to change jobs, not because of poor companies but because you are a quitter.
You start your wellness program but, a few weeks or months into it, you stop eating properly and/or working out. Over 90% of individuals quit their diets. Many excuses are made, but the fact is they quit.
You submit your book proposal to a few agencies and publishers; they all reject your work so you quit trying.
You submit your résumé to 50 job openings but no one hires you. You think why bother and quit looking.
You get the picture.

Many of life’s best success stories are about individuals who never quit—especially when their peers gave up.

In the past, I did some speaking engagements for Mark Victor Hansen, co-author of the bestselling “Chicken Soup” series. Mark said that the first book written by himself and Jack Canfield was rejected by more than 25 publishers before their concept for Chicken Soup for the Soul was accepted.

Can you imagine being one of the publishers who said No?

Success was not immediate for Mark and Jack. After their book was published, they did a radio interview every day for over a year before Chicken Soup caught on with the reading public. In other words, they did not quit.

Stephen Covey’s The 7 Habits of Highly Effective People was available for several years before it made the bestseller list.

Abraham Lincoln faced many challenges, defeats, and failures before he became President of the United States in 1860—but he never quit.

Nelson Mandela spent 27 years incarcerated as a political prisoner before he was released and became the President of South Africa in 1994. Most of us would have quit long before 27 years.

I mentioned in my previous ezine that many times during the year it took to write my latest book, Why Aren’t You More Like Me?™ , I felt like quitting. Even though I felt like it, I did not.

I don’t know what you are facing but, in most cases, quitting is not the answer. Last week, I met with a colleague in Orlando, Florida. He shared that just 2 months prior to our meeting, he was unable to walk after a recent stroke. According to his doctor, the only reason he is currently walking, with the assistance of a cane, is his unwillingness to quit.

Quitting or not quitting is a choice and a reflection on the character of the individual. Rarely does it have to do with education, intelligence, or opportunity, but rather your level of persistence, tenacity, determination, and commitment to a vision or goal.

Now even if you have quit on something or someone and feel guilty about it, you can always change your mind and get back on the track of success.

There are exceptions, where changing or quitting is a preferred direction. Choosing not to do something because it does not match your purpose, passions, or values is something different than quitting on a goal or a dream or simply giving up on something you desire.

All of us face challenges. It is our response to our challenges that separates the winners from the quitters.

Review the Action Steps to strengthen your resolve to triumph and achieve.

Action Steps

Winners Never Quit and Quitters Never Win!

  1. Would you call yourself a winner or a quitter?     Why?
  2. In what area(s) of your life would you like to stop quitting and start winning? We all have some area we would like to improve.
  3. Think about an area in your life where you just never quit. Why and how are you able to persevere?
  4. What do you do to stay focused and move forward when you feel like quitting?
  5. In what area of your life did you quit and regret it? Why did you quit? Do you still want to achieve that goal?
  6. Winners have no fewer challenges than quitters, but they make a decision to keep going. You can make the decision right now in one area of your life, you will not quit . . . no matter what!
  7. Success breeds success and failure feeds failure. If you have been quitting, focus on one area where you will stay on course and not quit. Use your success and fulfillment from that area to leverage other areas of your life.
  8. Not quitting comes from a deep desire to achieve and a strong connection to your goal or dream. Go back to What’s Your Vision and lock in your vision of what it takes to become a winner.

Clarify your values and style using CRG’s Values Preference Indicator and Personal Style Indicator. They can help you make values-based decisions as you develop yourself and play to your strengths. To help you engage life on your terms, read Why Aren’t You More Like Me?
Let go of any past failure. Learn from it and move on. Holding on to the past will not help you shape a bright future.
Encourage and help others to keep going when they want to quit. Your words to them will help you in your times of doubt.
Enjoy the journey along the way. It is the fullness of our experiences—not simply the achievement of a goal—that makes us who we are. Here’s to us all being Winners, not quitters.

  1. To clarify your values and style, complete the CRG’s Values Preference Indicator (VPI) and
  2. the Personal Style Indicator (PSI) to get to know yourself better so you are less influenced by others.
  3. To understand how your level of self-worth is affecting your success, complete theSelf-Worth Inventory.
  4. To help you understand your tendencies and what is important to you, read Why Aren’t You More Like Me?“!

Your life or business is your own to live.

Until next time, keep Living On Purpose.


Ken Keis

For information on CRG Resources, please visit http://www.crgleader.com/home.

Interested in Ken Keis speaking at your event? 

Self Centered

 

Guest Post by Ken Keis of CRG

biobox

Are You Self-Centered or Narcissistic?

Self-Centered:
Independent of outside force or influence; concerned solely with one’s own desires, needs, or interests. 
Narcissism:
A doctrine that individual self-interest is the actual motive of all conscious action; that individual self-interest is the valid end of all actions; love for one’s own body and appeal.

Before everyone gets defensive and denies they are self-centered or narcissistic, I offer a couple of stories and then a few questions for you.

Recently, I attended an event that had about 12 participants. We were together for several hours, with lots of time to connect and communicate. For me, one conversation was particularly interesting. I spoke with a gentleman for about 2 hours and noted that he did not ask me a single question about my background or how things were going for me. While I was not personally offended, I was appalled to discover he is a local university professor who teaches communications skills!   How can he be so oblivious?

Quite frankly, our natural tendency is to be self-centered and talk about ourselves—some more than others, depending on our Personal Style.

Focusing on others takes discipline and intentionality. Think about your conversations over the past week. Did you dominate the discussion and talk about yourself, or did you ask questions of the person you were engaging?

Narcissism is a close friend of self-centeredness, though some professionals link it to overzealous self-esteem.

Regardless, according to several university-based psychologists, a significant percentage of our current generation—although wanted and loved by their parents—are absorbed by their own importance. They expect others to immediately fulfill their every wish and demand. The advent of social media has provided a platform for ranting about self-importance; for that generation, that value is becoming an accepted societal norm.

A recent survey established that 1 in 10 university students has the clinical condition called “Narcissistic Personality Disorder,” while only 3% of the over-65 age group has it. Unfortunately, people with the most extreme cases of narcissism usually won”t go for treatment. If they do agree to it, they are typically very difficult to treat. They have such inflated thoughts about themselves that they don’t believe a trained, experienced professional has anything to offer.

To a point, narcissism can help a person be more successful and happy. In more extreme cases, narcissism causes serious problems in relationships and careers.

What about you? Do you have a healthy view of yourself or do you have self-centered or narcissistic tendencies? Significant research shows narcissistic parents and childhood dynamics contribute to the condition, but that should not be used as an excuse it’s only an explanation.

Take the survey in the Action Steps below to determine how healthy or unhealthy your thinking and responses are to life’s events.

 

This Week’s Action Steps
Are You Self-Centered or Narcissistic?!

Do you have a healthy or an unhealthy view of life?

For your review, here is a quiz reported in the New York Times on self-centeredness and/or narcissistic characteristics. Be honest with your responses.
Click here

* Please note: This short survey is for information purposes only. It is not intended to be diagnostic in nature
That said, your answers do reveal trends in your life.

 

  1. To clarify your values and style, complete the CRG’s Values Preference Indicator (VPI) and
  2. the Personal Style Indicator (PSI) to get to know yourself better so you are less influenced by others.
  3. To understand how your level of self-worth is affecting your success, complete theSelf-Worth Inventory.
  4. To help you understand your tendencies and what is important to you, read Why Aren’t You More Like Me?“!

Your life or business is your own to live.

Until next time, keep Living On Purpose.


Ken Keis

Until next time, keep Living On Purpose.

For information on CRG Resources, please visit http://www.crgleader.com/home.

Interested in Ken Keis speaking at your event? 

Categories: Mindset Tags: Tags: , , ,