Education

Are you thinking that you don’t have the skills you need to do a home business? Do you wonder how long it would take to learn the skills for a home business idea you would like to do? Twenty years ago, you would have to consider:
- taking a vocational or university course at only certain times of the year
- the tuition costs IF you could get into the course you wanted
- the time off of work in order to do the course.
Now, with the internet, you have the freedom to explore different home business ideas you might be interested in. You can change the direction of your life by getting education in a new field. Develop your skills in a new field and see where it takes you. There are many accredited universities that have online courses for their own courses as well as developing courses for other interests. For example, our local university has whole series of courses developed for the senior crowd to try on a part-time basis from going to Mexico and living in a town to learn Spanish or writing course hosted by well known playwright.
Ongoing education is a critical trait for any entrepreneur and I’ ll be speaking further about places and resources to learn the skills and knowledge for an entrepreneur. To learn more about how to develop the skills of an entrepreneur, subscribe to our newsletter!
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Mobile Friendly check it out
Mobile friendly April 21
Mobile Friendly Tap
Mobilegedon
Mobilegedon was defined in April 2015 because Google+ decided it was going to give priority in Google Search for mobile friendly (as defined by Google) websites. There were tests that developers and website owners could use to see how friendly their website is for mobile.
If you are thinking of a getting a new website, look for one that is , at least, mobile responsive. HTML websites are not the website of the future. More people are looking at websites on their smartphone to find places to eat, compare prices or find a business on a map so you have to make sure your website is mobile friendly if you want to have people look for your business on the internet.
Never too young

These are the kind of stories that excite me about the younger generation! He had a passion for bowties so he designed and sewed his own and then people became aware of it. He got a mentor in Daymond John on Shark Tank to get his dream into a business.
When running a business, it is always good to give back to your community by looking for opportunities to mentor younger entrepreneurs or start a workshop about entrepreneurship.
You will get more out of it in personal satisfaction, making friends or making connections in environments you don’t usually go in your business including schools or community centres. You may even find the next intern or partner for your business from going out into the community and sharing your wisdom.
Facebook Organic Reach
Facebook Organic Reach
Facebook organic reach has declined recently for businesses ( since April 2015) so businesses have to develop new strategies to reach their customers and get their engagement for their product or service.
At www.quicksprout.com, they do many studies on how to increase customer engagement and they developed this Infographic to explain some of the ways you can reach out to your customer without having to do direct adverting. It is a great infographic so I had to embed ( they gave the embed code) on my website.
Don’t go down the Rabbit Hole
As Jack Humphrey said on Directions University, there are many distractions in the internet world and you need to focus.
Over the last three years, I went out on the internet and learned a lot about internet marketing, affiliate marketing, offline marketing and even some, black hat marketing ( which I ran away from). Then I realized that there was no way I wanted to be a “jack of all trades”. I wanted to find a topic that I was passionate about speaking and writing about and that is the freedom and challenges of having a home-based business. So, I started to ignore the other topics out on the internet. I went to the webinar trainings just to hang out and see the kinds of promises made and problems that exist in that business model.
At Directions University, I learned about how to focus on my ideal audience and figure out strategically what and how I wanted to do my business. I learned some tactics. I leveraged Shared Circles strategy on GooglePlus to increase my followers but I knew WHY i was doing it. I learned about Facebook and Twitter and LinkedIn and how to fit it in or what not to use in my business strategy.
At DU, I learned to create a Vortex Business Model where I can work less but leverage more to grow my business. I know now what I want to do with my business, how i want to do my business and most importantly, why I am doing my business.
So, if you are running your home-based business and you feel like a rabbit running around and getting easily distracted, Directions University has a free e-book you can download called “Amazing Traffic Vortex” and see if after you read it, you realize that you have been acting like you can been going “deep into the rabbit hole” and it is time to FOCUS on what’s important!