Storytelling is not the first priority for businesses when deciding on a marketing campaign.  However, the game has changed now that the internet is here.  

Storytelling has started around the fire with cavemen telling stories and it has continued on as a way to spread culture.  To catch a visitor’s eye and engage them, you need to tell a story.  We will talk more about storytelling but for now, enjoy the post from seroroundtable.com on the Loch Ness Monster myth 😀