How to Research your Competition

. One area that small business owners all too often miss is researching their competitors. This is a small part of your day-to-day business operations, but it can make a significant difference in the effectiveness of your marketing. In fact, competitive research should be a critical factor in almost all your business and marketing decisions from the very start.

Module 1Why to Research your Competition
Unit 1How to Research your Competition
Unit 2How to Reseach your Competition - Gather Data
Unit 3How to Research Your Competion - Competition's Customers
Unit 4How to Research your Competition - Analyze Data
Unit 5How to Research the Competition - Your Competitive Standing
Unit 6How to Research your Competition-Conclusion
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