Eight Ways to Create Passive Income

    There are many ways to create passive income online today – more ways than this one article can give you. Perhaps you will get your creative juices flowing by looking at these ideas for making passive income online.

    1. YouTube Channel

    Creating a YouTube channel to make passive income can take a lot of work. But, the video you make today can earn money for you forever, or at least as long as YouTube continue to do things the way they now do it.

    The best way to proceed is to come up with a good idea that your audience will enjoy and try to put up as many videos as you can each week, no less than one a week. With YouTube, consistency is the key. A good example of a high earning YouTube Channel is Mother Goose Club which earns millions a year.

    Link – https://www.youtube.com/user/MotherGooseClub

    2. Busy Niche Website / Blog

    A busy website or blog is a great way to earn passive income. At first you’ll have to work extra hard getting up the right content, and finding the right products to promote. You won’t be able to join an ad network other than AdSense until you are more popular, but it won’t take long if you work at it daily.

    A good example of a blog that earns good money is RealitySteve.com. You don’t have to create something about celebrities to earn a lot of money, though.

    3. Kindle EBooks

    You can write and publish Kindle eBooks for passive income. It’s easy and free to publish on Kindle. You can write the books yourself, or you can truly make it passive by outsourcing it to someone else to do. A man by the name of Ty Cohen makes millions via Kindle publishing. There are more, so that means it’s possible.

    4. Develop an App

    Take a clue from Ty Cohen and create apps too. You don’t need to know even one bit of code, because you can find a freelancer on a site like Upwork.com to do it for you. Then you will promote the app to your audience. The app will earn money for a long time if you create the right kind.

    5. Create an ECourse

    With all the simple software that is available now, you can take your idea and create a course in no time. Try using a system like LearnDash.com, or Udemy.com to promote and sell your course. Look up LMS or “sell your eCourse online for money” and you’ll find plenty of ways to do it.

    6. Develop Information Products

    You can write or use digital video to create information products to promote to your audience. In fact you can put them on ClickBank.com, JVZoo.com, and other affiliate networks to allow others to sell the product too for a percentage. This is the fastest way to start making passive income, because technically you only need sales pages and not full-fledged websites to promote.

    7. Membership Website

    If you have knowledge that others want, you can put it behind a membership wall and collect a monthly fee for those who want to join. Some good examples of memberships that make money are Writer Help Wanted, and the membership community Living Plant Based. Any idea that you have can work as a membership community.

    Links:
    Writer Help Wanted – http://www.writerhelpwanted.com/
    Living Plant Based – http://www.livingplantbased.com/

    8. Become a Niche Affiliate Marketer

    There are many products already created that you can start to promote now. You can go to ClickBank.com, JVZoo.com and other affiliate networks to find products that have affiliate programs that are ready for you to promote. Simply use proven systems to promote their products, and you can be making passive income in no time.

    While the beginning of creating passive income is anything but “passive,” the point is that once you start creating and marketing these products you will stop the treadmill of trading hours for dollars. Instead of being limited by how much time you have each day, you’ll be able to sell your products to as many people as you desire.

    Categories: Content, Run a Home Business Tags: Tags:

    Eight Ways to Build your Expertise

    Building expertise is important for any business owner or person who wants to promote their business, products or services. When the public views you as an expert, they are likely to trust you more and want to hear more about what you are saying about a variety of topics. They will buy from you more readily because they trust you as an expert.

    Here are eight ways to build your expertise in your niche.

    1. Become an Author – Publishing a book as an author can open many doors, especially if the book is well received. Today it’s easier than ever to add “author” to your list of accomplishments due to Kindle Direct Publishing. Don’t allow anyone to tell you that it won’t work and it’s not a good way to become an expert. It does, and it is.

    2. Become a Speaker – If you have a lot of knowledge about a particular topic, consider adding public speaking to your resume. Speaking to groups of people has long been established to advance expertise, and nothing has changed. After all, the audience members will automatically assume you know what you are talking about or you would not be talking.

    3. Create an ECourse – Teaching what you know to others is a clear sign that you’ve mastered something enough to demonstrate and teach it to others. You can put courses on your own website, deliver them through email, or put them on a third party site like Udemy.com.

    4. Promote Using YouTube – You’ve been given this awesome opportunity to spread awareness and get buzz for your niche in the form of the video sharing site YouTube. It has a built-in audience, and if you publish well-designed videos that target your audience, you’ll become sought after and popular.

    5. Blog Regularly – Don’t stop using your blog as a method to get your words out to your audience just because you move up in the world. Keep blogging at least weekly, but perhaps create longer content that is more authoritative in nature, providing a lot of in-depth information to your viewers.

    6. Become a Regular Guest – You can be interviewed on radio, in print, and online by making yourself available. Contact your local press and let them know that if they do stories on your niche, you are available to speak to them. They are good people but busy, so they’ll be more likely to use someone who’s offered than to chase down those who haven’t.

    7. Start a Mastermind Group – A private mastermind group is a great way to establish and build your expertise. You’ll end up with a good solid fan base that knows your secrets and understands how you tick. They’ll become promoters of your work, and in the process you’ll earn some extra income.

    8. Study Your Niche – Never stop studying. Time goes forward and things change. What was true just a month ago might not be true today. Don’t be afraid to change your opinions and ideas based on the information you learn. To stay relevant in a niche you have to stay connected enough to understand what’s new.

    Becoming an expert in your niche is an important way to boost your value and increase your income. Plus, if you know a lot about a topic, you should be proud to become a noted expert in your field after all the study and effort you’ve put into it.

    Categories: Expert, Run a Home Business Tags: Tags:

    Eight Tiny Steps to Help End Procrastination

    You can end procrastination if you set up a plan to do it. It only takes eight small steps toward success to beat it. If you keep these steps in mind before you get started on any project, you’ll be able to stop procrastination before it even gets a foothold.

    1. Change Your Perception – Often when you think of the end project it can be overwhelming. It’s important to switch your perception on a project and not see it as an end product. Plus, you don’t want to let your false opinion of any one thing to cloud your judgement, whether that is that the tasks are dull, or that they’re worthless, or that you just can’t do them. You have to let all that go and try to find some excitement in doing the work.

    2. Let Go of Fear – Realize that most procrastination is rooted in fear. Fear of failure, fear of success, and fear of not being good enough. Many people get so tied up in perfection that they can’t finish anything and never succeed, so that fear becomes self-perpetuating and never-ending. If you can let go of judgment and fear as you work through the tasks, you’ll be able to end procrastination.

    3. Chunk Up the Project – No project is just the deliverable. All projects have steps that need to be done some in order, some together, but no project is just the end. In school, when you first started doing reports, your English teacher assigned to you different aspects of the project with due dates. You probably did the outline first, perfected the outline, worked on your topic sentences, and then each point of the report, a little bit at a time. Chunk up the work you need to do in the same way.

    4. Just Get Started – You may not realize it’s that easy, but it is. Our minds change focus when we get started. It’s like that workout you don’t want to do; in the middle of it, you’re perfectly fine with it. And of course when it’s over, you’re satisfied that you did it. It’s the same with any work that you don’t want to do. Get started, and someplace in the middle you’ll feel differently.

    5. Talk About It Publically – Social media is great for this. Just announce on Twitter or Facebook to your friends, or a special group, that you’re doing xyz right now and will be for the next 90 minutes. Telling people you’re doing it will help you actually do it because you don’t want to become a liar.

    6. Work in Breaks – If you have a long day of tasks you don’t like doing, and you cannot outsource them, work in breaks. In fact, even if you like doing the tasks, you need to have breaks in order to be healthy. Eat right, exercise, and drink plenty of water no matter what you’re doing. It will help keep your mind clear and your body healthy.

    7. Ask for Accountability – If you are having more problems, be sure to find an accountability partner. You can pay for that in a life coach, or business coach, or you can ask a trusted friend or family member to help you break your pattern of procrastination.

    8. Reward Yourself – Everyone likes to be rewarded for a job well done. Work in ways to reward yourself that are healthy. If you finish a huge project on time, get a massage or go to a good movie with your partner.

    Procrastination doesn’t have to beat you. You can control the desire to put off things by just taking small steps each day to end procrastination.

    Categories: procrastination, Run a Home Business Tags: Tags:

    Eight Reasons Your Online Reputation Matters

    Your online reputation is the same thing as your offline reputation but, thankfully, you can discover what your online reputation is and work toward making it better. In contrast, it can be very difficult to discover what your offline reputation is.

    It doesn’t matter what type of business you have these days – it can be online or offline, large or small. You must manage your online reputation. Here are eight reasons why.

    1. Most People Will “Google You” before Buying

    You know you do it, so of course, most others do it too. If you want information on a business or product, you search on Google to see if you can find it. You don’t care if it’s a local business or not – you go to Google, type in the name, and then you read the reviews and other information about that business.

    2. People Buy from Those They Trust

    Finding good information during the searching process helps build a feeling of trust in your customer. If instead they find bad information, poor ratings, or other things about you or your business that is negative, they may choose a competitor – even if they can’t find information on that competitor. Worse, they might find information about a competitor who is far away and order through the mail.

    3. Reputation Builds Brand Awareness

    By building an online reputation through the use of social media, websites, blogs, YouTube videos and more, you will build brand awareness. If you do it right, it will build positive brand awareness about yourself and your business. But, if you do it wrong you might inadvertently make yourself look bad. Focus on always being positive and not negative, unless of course that is your personal brand.

    4. Good Reputation Gives a Competitive Advantage

    The aim is to build such a good reputation that when someone searches for your name, a search term, or your product or industry, you appear in the searches in a healthy way without controversy. In this way, you’ll have an advantage over your competitors who either don’t exist online or have a bad reputation online.

    5. Nothing Is a Secret Anymore

    One thing you have to accept about our new technological world is that nothing is secret anymore. You cannot be anonymous online if you expect to make an impact with your business. Instead you need to be yourself, out and proud as they say, taking control of your reputation by making an appearance on discussion boards, blogs, podcasts, YouTube videos and more. Even if you have one negative event, you can ensure that the positive outweighs the negative if you make a concerted effort.

    6. Customers Care about Your Values

    In the old days, everyone cared more about the bottom line than their reputations as employers or corporations. Today, people want to know about your character. If you have poor character, or appear to online, you will lose money because consumers want to buy from people that are upstanding citizens who care about the world.

    7. Unscrupulous Competitors May Attempt to Trash You

    By keeping an eye on and working to improve your online reputation, when and if a competitor tries to trash you, you’ll be ready. Believe it or not, some very misinformed and bad people will actively seek to trash you online. They’ll hire people to do poor product reviews, or do one themselves, and call you out on things that aren’t true just to make you look bad. How you respond makes all the difference.

    8. Every Action You Take for Better or Worse Affects It

    One thing you have to know about being online and running an online business is that everything you do will be analyzed and scrutinized by everyone. It’s imperative that before you post that picture of you hanging off the ceiling at that convention that you consider how it will impact your future. Before you spout off to a rude customer on social media, consider how you can turn it around in a way that is positive because even if you’re ultimately right, how you respond matters.

    Building and maintaining your online reputation is an important way to build your brand, improve your business, and make a difference. Leave no stone unturned and you won’t be unhappy.

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    Eight Apps with Resell Potential

    If you want to sell private label rights or resell rights apps, you can turn a good profit without having to know anything about coding. The trick to selling an app is to ensure that it fits in with your audience’s needs. Do they need that app? Why do they need it? Can they afford the price? Ask questions that your audience may have about the app before you choose which apps to promote and sell. Here are eight apps with great resell potential.

    1. BiznessAPPS – If you want to create and sell mobile apps in your area to small business owners, this is a great way to get on board with that. You can create quality apps without knowing any coding, and make them specifically for a particular business. The white label program means also that only your business name will be on the apps you create.

    Link – http://www.biznessapps.com/mobile-app-reseller.php

    2. Google Apps for Work – Believe it or not, Google has a reseller program. You can bring professional email, cloud storage, online video meeting capabilities and more to businesses near and far. What’s more is that you an even get free training if you qualify as a reseller.

    Link – https://www.google.com/work/apps/business/landing/partners/resellers/

    3. Mobiloud Apps – If you want to create mobile apps, you can use Mobiloud as a white label apps creator that you can resell to others. You can create your own branded demo app for you customers and get huge discounts on every app you create using their system.

    Link – https://www.mobiloud.com/help/knowledge-base/resellers/

    4. PluginMill – This is a great way to jump right into selling apps. You join a membership program where you get one new app a month that you can sell to your clients for whatever price you want to. It’s a great way to jump in with both feet without understanding anything about apps at all.

    Link – http://www.pluginmill.com/

    5. ShieldApps – You can resell under your name brand the anti-virus and anti-malware solutions plus other tools that they offer. They offer the support you need plus good suggestions on how to set up your business to be most profitable.

    Link – http://shieldapps.com/white-label-software-program/

    6. StreamSend – This is a chance to become an autoresponder and social marketing company under the private label of StreamSend. This does require that you’re prepared to offer customer service at a high level.

    Link – http://www.streamsend.com/reseller.html

    7. Pinnacle Cart – Becoming a reseller of Pinnacle Cart enables you to market a shopping cart solution to your members without having to offer them a lot of support if you choose to have them host it; they will do everything while you just market the solution.

    Link – https://www.pinnaclecart.com/resellers/

    8. Social Report – If you are involved in online marketing and social media marketing, your customers need to get social intelligence, and you can offer them a full range of reports under your own business name.

    Link – http://www.socialreport.com/white-label-social-analytics.html

    These potential reseller apps could be potential game changers for your business. You can make them your entire business or an additional source of income. It’s totally up to you. The white label programs in particular offer you a way to keep your own branding while using technology you don’t even have to create. What could be better than that?

    Categories: Run a Home Business, Technology Tags: Tags:

    Eco Consulting

    There is one green business that started quiet, but it has started taking the world by storm. Slowly but surely, the world of eco-consulting is making its mark. In fact, it has become a very lucrative business prospect. You can actually get paid to help other people reduce their carbon footprints, thereby helping the environment through other people.

    What Does an Eco-Consultant Do?

    An eco-consultant helps people, families, and businesses decrease their environmental impact. They do this by assessing their lives, energy usages, etc. and then write a report based on that information. The report will tell the customer how much they are using and how they can decrease usage. This information helps people reduce their environmental impact by showing them how and where changes can be made. This, in turn, can save people money as well as help them live healthier lives.

    How Do You Start an Eco-Consultant Job?

    There are people who have started consulting just based on their own personal knowledge and experience. As this type of business is becoming more popular, however, there are now places where you can go to learn more and get certifications to make you more official. Most of these programs are online, so you can do the classes from the comfort of your own home.

    What Are Some Areas That Eco-Consultants Focus On?

    There are many things that eco-consultants will help their customers with, but these are some basics that will pretty much always be touched on:

    * Electricity Usage – There are many things that can be done to help people reduce their electricity usage by 1/5 or even more. This makes a huge positive impact on the environment. What really interests most people, however, is a 20% lower power bill.

    * Water Usage – Water is another utility that most people tend to overuse. Often, this is more than just taking shorter showers. An eco-consultant helps people figure out where the majority of their usage is occurring and helps them work out how to lessen it.

    * Recycling Programs – Although most people these days have a recycle box, not everyone really knows how much they could be recycling. Or, maybe their neighborhood doesn’t have recycle pick-up, and a family or business needs to know what they can do to recycle efficiently.

    * Reducing Waste – A potential eco-consultant client may be contributing more waste to society than necessary. That’s where the eco-consultant comes in. As an eco-consultant, you would help point out these areas of waste and show them how to reduce.

    * Avoiding Toxins – Many people use harsh chemicals, especially when it comes to cleaning products that are toxic to the environment and are simply not necessary. An eco-consultant helps families stay healthy by pointing out toxins and suggesting healthier alternatives.

    * Teaching Kids – Another thing that eco-consultants can help with is teaching the next generation how to better take care of themselves and their planet. When consulting with families, an eco-consultant might take special care to show any children how they can help their family reduce their carbon footprint, which will help them be more conscientious throughout their lives.

    Eco-consulting is a fast-growing green business idea that could not only help you make a living, but could also help you make a huge impact to our environmental health. Now is the time to start looking into this job, as it is growing in popularity and becoming a demand.

    Categories: Run a Home Business, Service Tags: Tags:

    Do’s and Don’ts for Community Involvement

    There is a lot of advice out there about how to best take advantage of community involvement to build your business. Let’s go over some of the do’s and don’ts so that you can be super successful with community involvement for marketing purposes.

    * Update All Your Social Media Profiles – Your profiles are how people will get to know you online. Even if you meet people in person, they’re going to look you up and connect with you on social media after the event. Ensure your profiles accurately depict who you are, what you do, and who you do it for.

    * Don’t Leave Empty Profiles – If you’re not going to take the time to fully fill out a profile, then don’t join the network. The best way to build your brand is to be the same person and same company with the same values across all networks, online and offline.

    * Be Who You Are – Some people try to maintain separate business and personal profiles, but this typically backfires. While you do want to keep business and personal separate, they’re going to find you one way or another. It’s best to maintain one profile for each social media network and use the privacy settings to your advantage.

    * Don’t Use a Fake Profile Picture – You don’t want to lie about who you are. Use a real picture, and also use your real information to fill out your profile. You cannot be anonymous online today, especially if you want to make it in business.

    * Use Common Sense – Everything you do on the net is a public record of your life in many ways. Today, it can even be used in court. Therefore, it’s important to only like, share, and follow that which represents you well. You don’t want to cause controversy by getting involved in politically charged conversations. Well, there is one exception: if that’s your job.

    * Don’t Use Bad Language – While in some cases, dropping an F bomb might feel appropriate when it comes to business, it just doesn’t work. With few exceptions, unless you are branding yourself as this type of company, it will turn off a huge segment of your audience.

    * Avoid Too Much Automation – Being social is about building relationships, and you can’t do that with automation. Everyone knows your “thanks for following” gift on Twitter is automatic, and they’re not that impressed. Instead, focus on real communication and genuine connection to each person in every community.

    * Don’t Skip Automation – While you don’t want to use automation too much, you should use it for some things. A good rule of thumb is if it’s helping you get things done, and not a substitute for personal connection, it’s okay to use.

    * Sharing Is Caring – Be friendly, answer questions, and share other people’s successes. If you know answers to something, don’t offer your services as the answer; instead, give away the answer freely. Know someone who can answer a question that you can’t, tag them and recommend them.

    * Don’t Spam – Not only do you need to watch for spam and avoid spam, you also need to avoid being a spammer yourself. Don’t send the same message to every network twenty times a day. Each community has its own personality. Change each message for that community and deliver it only at the times appropriate for that network.

    * Create a Plan – You don’t want to go to a live event unprepared, so don’t use social media networks unprepared. All of it is community. The only differences are the tools used to communicate with the people. One is your mouth, and the other is a keyboard. The results can be the same, but you need a plan; you need to know what you’re going to say and do in advance.

    * Don’t Avoid Planning – You may think that planning seems too practiced and too perfect. But, if you look at businesses that are successful with forming community, and using community to improve their bottom line, they are practiced and know what they are going to do in advance before they move forward.

    Building a community and being involved in that community can be fun. But, it is also about business, and you cannot ever forget that. Anytime you’re with someone you do business with or want to do business with, you cannot act the same as you do if you’re in your living room alone with your partner. There have to be boundaries that are recognized. Knowing that is how you’ll be successful.

    Categories: Marketing, Run a Home Business Tags: Tags:

    Do What PR Would Do

    Everyone cannot afford an expensive PR firm to help them promote their video, but you can have the next best thing. Just do what PR would do yourself. First, look at everything from your audience’s vantage point, then get to work to make sure your audience sees it – while making it all look even better for them.

    * Customize Your Thumbnails – YouTube and video editing software allows you to put a professional-looking thumbnail that helps describe what’s inside the video visually for your audience. Choosing the right thumbnail will increase views exponentially.

    * Study Your Keywords and Terms – Keywords are still important when it comes to any type of content you put online. But, now they are even more important in terms of ensuring that they’re right. You don’t want to use a keyword that draws the wrong audience. Always put your audience first with your keyword choices.

    * Optimize Your Titles – Titles are very important when it comes to a video. Don’t be tricky about a title because people will be angry if they come to your video because of a salacious title, only to find something they didn’t expect. Be clear, concise and accurate but use the right keywords to get the right attention.

    * Include a Call to Action – You can tell them directly as the host, you can include annotations, and you can also include the CTA on an insertable exit portion of the video (called an “end card”) that is consistent throughout your videos. This provides the CTA that your audience needs.

    * Optimize Video Descriptions – Use every aspect of the description area to describe the video, using the right keywords and right language and saying what your audience will get out of viewing the video. Plus, use links that are inside the video and anything you talk about in the video.

    * Allow Embedding of Your Videos – Many people turn off the embedding feature, but if you do that you’re missing out on other people using your videos in their content. When someone embeds the video, you get the credit for the video being watched and people will find your channel.

    * Cross-Promote on All Social Media – Just like you promote a blog post or a product, promote your videos on all your other social media. When you have a new video, link to it on every social media account you have, with a specialized burb that gets the attention of the audience.

    * Recommend Other Videos via Annotation – A really awesome feature that you can use for your videos is annotations. An annotation is where you can make a clickable area right inside the video so that people can learn more about other things you do.

    * Use the Features Offered – With YouTube you can embed a featured video, embed a watermark to brand your video, and more. Use the features that they give you to make your videos better and to help you promote.

    * Allow Channel Ads – Use one of your better videos to allow YouTube to use your video to run a channel ad. This is free to you, but very powerful. Yes, YouTube is going to use your video as their own to promote YouTube, but your video will get a lot of views in the process too.

    * Be Regular – Don’t skimp on your videos; try to produce one at least weekly to keep your audience interested. If you don’t put up videos on a regular basis, then you may lose viewers that would otherwise be wonderful ambassadors to your brand by recommending the videos and your channel to others.

    * Run Paid Promotions – Once you have a number of videos on your channel, run a pay-per-click promotion campaign. This will help you increase subscribers faster than other methods, but you must do this only when you have a good number of high-quality videos.

    Finally, as you become more popular, send out press releases about the things you’re doing outside of YouTube. Get active within your community, and become a well-known name brand throughout the internet and not just where your videos reside.

    Categories: Run a Home Business, video Tags: Tags:

    Different Types of Critics and Which You Should Ignore

    When it comes to business and being a success in business, you will have to get use to some form of criticism. After all, the right type of criticism can be very helpful and make you better than you thought you could be. But, sometimes the wrong type of criticism can actually make things worse so it’s important to understand the different types of critics. You need to know who you should listen to and who you should ignore.

    There are essentially three types of critics: friendly, indifferent and hostile. Each type of critic has a different agenda and all but one has something good to offer. It’s important to understand and differentiate between these three types of critics so that not only can you quickly identify those whom you should listen to and those who you should ignore, but also so that you can learn to provide criticism yourself in a constructive and useful way.

    1. Friendly – People who offer friendly criticism are often your supporters. These people care about you and want you to succeed. They often use criticism to build up the person, not tear them down. They want you to make it in the world and sometimes their ideas are good and sometimes not. You’re more likely to listen to this type of criticism since it comes from known supporters, but remember to ensure that the advice given is fact based.

    2. Indifferent – People who offer indifferent criticism typically don’t really so much care about hurting your feelings as much as they care about bringing about the truth and facts surrounding an issue. They may be natural objectors who simply like being a sounding board to bring out the different aspects of a situation. They aren’t personal at all; they’re objective. It’s important to listen to this type of criticism and also pay attention as before to the facts of the situation.

    3. Hostile – Today, these types of critics are referred to as trolls. This type of criticism has no objective reason, or supportive reason. Instead it is designed to demean, attack, control and undermine. You can recognize this type of critic because they are on attack and trying to tear you down. Oddly, you can still benefit from this type of criticism but mostly these are the people you should ignore.

    To evaluate criticism, consider the following:

    * How true is it? – List out the facts of the situation so that you can determine what is really true.
    * How can I change it? – If some good points have been made, can you make a change?
    * Do I care? – If it’s something from a hostile source, do you really care at all what they think?
    * How can I make this a positive? – Now, how can you take the facts of the criticism and turn it around into a positive?

    In each case you should always listen to the criticism with open eyes and ears without being defensive. Each has its own good and bad points, and while you can ignore the person giving the hostile advice due to their rudeness, do listen to what they say so that you can determine if there is any level of truth. After all, regardless of the reason for the critic to give you advice, as long as there is truth you can profit from it.

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    Determining Your Online Marketing Goals

    One of the first things you need to do when starting an online business or a new marketing campaign is to determine what your online marketing goals are. Do you want to increase sales conversions, get more traffic, improve your reputation or expand your brand? It is very important to understand that for a goal to become a reality, it needs to be specific, measurable, attainable, and realistic, as well as time specific. These are called SMART goals.

    Potential Online Marketing Goals

    First create a general list of goals, and then get more specific. A potential list of goals is below; yours will be different and based on your products, services and possibilities.

    * Generate More Sales – While this may seem like an obvious goal, it’s important to state exactly how many more sales you want to achieve, in what period of time, and for what product.

    * Expand Online Presence – Every business today needs an online presence but the larger you build it, the more attention you’ll get, and the more money you’ll earn.

    * Increase Website Traffic – You want targeted website traffic, not just more website traffic, to ensure that you reach your other goals.

    * Get More Social Media Followers – More social media follows engaging with your posts can lead to an increase in so many other business indicators.

    * Generate Leads – You want to nurture leads that can turn into sales.

    * Grow Authority – The more authoritative your online presence, the better for all your other goals.

    Making Your Goals SMART

    The next step is to make your goals SMART. These points will help steer you in the right direction.

    * Specific – If you can’t name what you want to accomplish in precise terms, it will be hard to know whether or not you’ve even achieved success. It’s important to note whether or not you want to increase traffic, get more subscribers, or establish yourself as an authority, so that you’re not acting without any knowledge of where you’re going.

    * Measurable – If you can’t provide a number detail to your goal, how will you know whether or not you achieved the results you wanted? To translate that, consider stating that you want to increase subscribers to 1400 starting from 800.

    * Attainable – It’s important to know your audience enough to know if what you are shooting for is possible. Look back on the past as a good indicator of how well your future campaigns will go for your particular audience.

    * Realistic – If you have a goal of increasing subscribers, but you’re not leading them to your newsletter form sign-up, then you’re not being very realistic. Each campaign and goal must match each action that you take.

    * Time – If you don’t set a time limit, you may never achieve your goal because you will be too tempted to procrastinate. Set deadlines that are realistic for the project that you’re doing, based on your industry and past experience.

    Making SMART goals part of your repertoire will increase your success exponentially. The reason is that you will have an actual final goal as something you’re shooting for in order to succeed, instead of not having a clue where you are going. Plus, you’ll be able to study the results to see if it worked. If it did not work, you’ll be able to find ways to adjust for the future.

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