Finding JV partners can seem difficult at first, but it’s not hard once you realize how to do it. Not only that – you need to know what your goals are, who the direct competition is, and someone who can help. You want someone who can complement your business and help you reach your goals.

* Search Keywords – Use various keyword search tools on social media like Google Alerts, AdWords and others to search for and find authoritative articles, eBooks and other information about your niche. These will be created by people who may make lucrative JV partners.

* Find People with Complementary Skills – Get to know yourself well enough so that you know when you meet someone who has skills that complement yours. If you’re great at organization, but someone else is a wonderful speaker, you could do webinars together.

* Your Best Affiliates – If you already have a thriving business that includes affiliates, do some research into your most prolific affiliate partner. This may very well be just the person to help you create a wonderful JV partnership for the next great thing.

* Your Best Contractors (Virtual Assistants, Graphic Designers, etc…) – If you outsource to others and someone you’ve connected with is super talented in an area that you are deficient, and you know of a product or service that could be a lucrative JV situation, bring it up to them.

* Your Indirect Competition – Take a look at people who promote complementary products to the same audience you do. How well known are they? How successful are they at what they do? Can you see a way for you two to merge for a project?

* Be in the Right Place at the Right Time – Some people say that being in the right place at the right time is an accident but the truth is, you can ensure it by design. Join groups, forums, and attend events that the type of people you’d like to work with attends. Making yourself available is important.

* Learn How to Write a Killer Proposal – When you meet the right people, get to know them and come up with a potential idea, learn how to write a proposal that will get their attention and make them want to work with you. Don’t be afraid of getting a no. If you don’t ever ask, you won’t ever achieve what you want to.

* Take Applications – Another way to find JV partners is to put an application on your website where others can submit their proposals and ideas for JV partnerships. If you are well-known and popular, you may receive many to choose from.

Finding the right JV Partners can help expand your reach and put more money in your pocket. Joint venture partners share the responsibility of a short-term project in order to leverage the skills and connections of each person in the partnership. You too can take advantage of the wonderful benefits of JV partners if you find the right partner.