YouTube says that the live streaming viewership has gone up by 80 percent since implementing it and continues to rise. People love live streaming.

YouTube stars that already have profitable YouTube channels are shoe-ins for using YouTube Live successfully. B

But, anyone can use YouTube Live Streaming Video to grow their captive audience with YouTube.

You just need to know what to do.

1.Prove Your Expertise 

You can’t fake it when you’re live. If you don’t know the answer
to something, you’ll have to say so. When you share your expertise live, people are so
much more likely to take you at your word.

2. People Want to See You

When people see you, something different happens than
when they look at your writing or a PowerPoint slide show. All of that is great, but
something far different happens when you let your audience see you. If you want a truly
captive audience, let them see you and feel as if they know you in your live videos.

3. More Interactive

With live streaming video you can answer questions and talk directly
to the person who asked. In some cases, you can even bring them onto your live
streaming video and let them appear and ask live. This is a wonderful way to interact
with your audience on a very personal basis.

4. Get Personal

Live streaming video is more personal than anything you can do live
outside of everyone being with you at the event where they can touch you. This is the
next best thing. Plus, it’s less expensive, which is a win-win because your audience will
get to spend time with you and buy your offerings without having to spend 700 dollars on
a flight and about the same on a room.

5. Human Interaction

If you want to grow your captive audience with live streaming video, you’re on the right track.
People will love seeing you, interacting with you and getting personal with you. And thankfully,
today there are tons of options to go live with your audience

The best approach to live streaming starts with determining what you need most: sales or new clients or growth of audience. 

If you would like to invest in tools up front, you can make your stream easier and more effective.

There are tools that take minimum viable equipment and hardware. You can check out the 

As you progress and the benefits become more obvious, you can and should invest in more hardware, applications and software.

Determine what you want to accomplish with Livestreaming: 

1. You need to determine privacy: Public or Private is also important.

2. You need to determine how frequently you can do livestreaming and the Time needed for it. 

3. You need to determine how you want to use livestreaming: meeting vs broadcasting is important.

 Is it going to be used for Training

 Is it going to be used for Meetings

 Do you want a Public livestream that anyone can watch?

 Do you want a Private livestream that only those who have the link can watch?

For example, you could use Zoom meeting software and only those who have the link can watch.

 Or you could use Xsplit broadcaster and then go into Zoom meeting.

For example, you could use Zoom meeting software and only those who have the link can watch.

 Or you could use Xsplit broadcaster and then go into Zoom meeting. 

You would have the power of Scenes , presentation, lower thirds , videos etc. and broadcasting from Xsplit

 AND Unique private link from Zoom for those who have paid or signed up for the Event.

 Or are you wanting to be Seen as the Expert on your FB Page?

You could broadcast with Xsplit or OBS

You could also broadcast with Zoom on FB Page

but you don’t have the “Scene” flexibility of Xsplit.

With a weekly Show

(I would suggest )simultaneously broadcasting on your website and FB Page at the same time every week.

In the end, cost is less important that what the stream accomplishes for you.

To learn more about how to GROW YOUR AUDIENCE with LIVESTREAMING optin here.